Archive for the ‘loyalty’ Category

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  Bayer Healthcare

  Firewood was approached by the Diabetes Division of Bayer Heathcare to conceive, plan, design, and build their Bayer EasyCare loyalty program. Given diabetics are as unique as any other group of people, we thought a customizable experience might help Bayer break through the clutter. On the web site, disease management tools can be configured to suit various user needs.

  Posted: January 14th, 2011 ˑ  No Comments
  Filled under: branding, direct marketing, loyalty, web